As businesses evolve over time it’s important that their brand changes with them.

After 6 years in the business filming weddings and creating epic recaps from the footage, Tom from Real Nice Films felt it was time to rebrand. He’d previously been casting a wide net in terms of target audience to get a solid footing in the industry, but now wanted to niche down and attract his dream clients.

Our objective for this rebrand was to create a visual identity that captured the essence of what it’s like to have Tom there capturing your big day. We wanted to toss the traditional aesthetic of the wedding industry in the bin and instead celebrate Tom’s vibrant personality and film making style.